Struggling to hire in Washington? Here’s how to adapt your employer brand to attract and retain employees If you’re struggling to recruit and connect with jobseekers in Washington, you aren’t alone. Workers have more choice in employers and roles than ever before and...
New Survey Provides Insights into How Higher Education Communicators and Administrators can Address Concerns of Fall 2020 Students The dual threat of COVID-19 and state budget shortfalls are constraining access to students and public investment in higher education. In...
As communications professionals, it’s so easy to get lost in the technical aspects of healthcare that we often forget about the power of telling individual human stories, specifically those of patients. With the complex advancements in technology, data, and life...
Aside from smartphones and rideshare apps, it’s hard to think of a recent singular moment that created an entirely new market. That is until cannabis became legal overnight in a growing number of states. Employers, public health officials, regulators, growers, and...
It’s not news that the Seattle-area is growing. Though what is apparently newsy is Seattle's growth is unique among large metro areas across the country. From 2016 to 2017, we had a net gain of 21,000 Seattle residents—counting moves to and from the area. Quinn Thomas...
A mentor once told me that PR boils down to three things: what you want to communicate, to whom, and how. While this may seem simple, any PR professional knows that there can be great complexity behind our work. This is especially the case given today's shrinking paid...
We're in PR because we thrive on identifying communications challenges and finding ways to solve them. Part of the fun of our work is navigating complex industries to deliver success - and few are as complex as healthcare. Thankfully, healthcare PR isn't quite as...
They’re creating new opportunities! They’re the cause of all this traffic! They’re all from California! We’ve all heard the opinions about new residents to the Seattle area and the benefits and challenges they bring. But no one has yet taken up the challenge to dive...