Water use spikes in the summer. Cascade Water Alliance, a water utility, needed a clever way to educate their customers about saving water while helping to maintain healthy Northwest gardens.
QUINN THOMAS APPROACH
- Quinn Thomas developed a series of three short videos designed to engage Cascade customers and educate them about water savings.
- QT worked with local experts and talent to develop storyboards, scripts, and a production crew to bring the concepts to life.
- The team connected to the videos to the Cascade brand and tied them into an ongoing campaign QT previous developed and launched.
- 300% increase in views of content on Cascade’s YouTube page.
- Earned placement on municipal channels in Cascade’s service area.
- Expanded community partnership opportunities for Cascade.