It’s Not Often You Get To Work With The White House

by | May 21, 2010 | Blogs, Insights

The White House and Healthy Weight Commitment Foundation announced a historic agreement this week to reduce calories in packaged foods to combat childhood obesity in the U.S.

HWCF is a group of the nation’s largest food manufacturers that have assumed a leadership role in improving the health of Americans.  At a White House press conference, First Lady Michelle Obama joined David Mackay, CEO of Kellogg Company, as he pledged the removal of 1.5 trillion calories from food products by 2015.

Quinn Thomas Public Affairs was proud to provide national media relations support for this effort, which was widely covered by national print, TV, and radio outlets.

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