Aside from smartphones and rideshare apps, it’s hard to think of a recent singular moment that created an entirely new market. That is until cannabis became legal overnight in a growing number of states. Employers, public health officials, regulators, growers, and...
Answers to 7 Common Questions About Opinion Research in Public Relations
Opinion research is a critical tool for effective public relations and marketing campaigns. The information gleaned through research helps you understand your audience, what motivates them, how they form opinions, and what communications channels you can use to...