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Five Ways COVID has Reshaped Health Care Communications

Five Ways COVID has Reshaped Health Care Communications

by Sarah Ninivaggi | Jul 2, 2021 | Blogs, Insights

Throughout the past year, healthcare communicators have been working around the clock to share trusted information with patients and the public during the pandemic – all while navigating new ways of working. I recently had the opportunity to participate in the Public...

COVID-19 Can Change Consumer Opinion, Behavior on Alcohol and Cannabis

COVID-19 Can Change Consumer Opinion, Behavior on Alcohol and Cannabis

by Ramsey Cox | Dec 10, 2020 | Blogs, Healthcare, Insights

Cannabis sales rise during COVID-19 pandemic Bar, restaurant and tasting room closures, as well as safety concerns because of COVID-19, have dramatically decreased the number of consumers going out, which is reducing demand and sales of on-premise alcohol. As more...

Marketing Tactics that Win in Today’s Environment

Marketing Tactics that Win in Today’s Environment

by Ana Naranjo | Oct 19, 2020 | Blogs, Insights

In the span of a few months, COVID-19 has brought years of unprecedented change in the way companies operate their businesses and consumers live their lives. Marketers and businesses are racing to meet target audiences' needs as we're entering the "new normal" of this...

Healthcare Communications Solutions in the COVID-19 Landscape

Healthcare Communications Solutions in the COVID-19 Landscape

by Doug Badger | Jul 24, 2020 | Blogs, Healthcare, Insights

There is no modern-day precedent to inform how organizations should respond to the impact of COVID-19. From the federal government to local hospitals and clinics, we’re all writing the playbook as we go. After a few months of intense work for our healthcare clients,...

Event Canceled? The Show Can Go On With a Virtual Fair Website

Event Canceled? The Show Can Go On With a Virtual Fair Website

by Alysa Schols | Mar 12, 2020 | Blogs, Insights

As the country works to prevent the spread of COVID-19 by suspending events and gatherings, Virtual Fair websites are a lesser known solution to help companies and organizations get information to the masses – without the traditional in-person experience. What is a...

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